EZ-BIZ



Ez-Biz group is spreading awareness and assisting micro-entrepreneurs in Baling, Kedah on offline and online marketing through their platform, Baling Shop.

GROUP MEMBERS

SOCIAL ISSUES INVOLVED

Lack of digital marketing skills among micro-entrepreneurs in rural area
Lack of knowledge and skill in utilizing social media platforms to promote their business.
Limited product marketing because there is no implementation of digital marketing.

SOCIAL SOLUTIONS OFFERED

Share with them the importance of social media in promoting business nowadays.
Assist them in creating social media accounts such as Facebook and Instagram.
Help and guide them to promote their business via Facebook and Instagram.
Redesign their product logo to make it more attractive.
Find vendors to market their product outside Baling especially in Alor Setar, Kedah.

EXPECTED SOCIAL IMPACTS

Increased awareness and understanding of the importance of social media in business.
Increased number of customers outside Baling especially online customers.
Increased income from online sales.
Acquire skills in promoting their business via social media platforms.


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